While digital galleys have their place, there are compelling reasons why sending a physical copy remains the superior choice when pitching books for media coverage.
Tag Archives: book publicity
The Indie Author’s Guide to Different Kinds of Digital Content
As an indie author, creating a successful online presence is essential for connecting with your readers and building a strong fanbase. This guide breaks down the different types of digital content you can create to help you determine which aligns best with your marketing goals.
How to Build an Author Brand that Resonates with Readers
hink of your author brand as the way you convey the essence of who you are and what you write, before your readers even pick up your book. It’s how you make promises to your reader through every visual and written element connected to your books. A strong brand not only attracts readers but also keeps them coming back for more.Â
7 Places Readers Go to Find Their Next Book (And How to Get Your Book Noticed)
For authors, understanding where readers discover new books is crucial for boosting visibility and sales. From physical bookstores to digital spaces, readers follow various paths to their next great read. Here are seven key places readers go—and tips on how to get your book noticed in each.
A Day in the Life of a Publicist: Q&A with Kourtney Jason
Ever wondered what it’s like to be a book publicist? Now’s your chance to find out! A publicist’s job involves much more than sending press releases—it’s about crafting and executing a long-term publicity plan, building relationships, and ensuring that each book gets the attention it deserves. In this post, I’m sharing a behind-the-scenes look at a typical day in my life as a publicist and offering insights into how publicity campaigns are managed day-to-day.
How to Ace Online Book Marketing: A Comprehensive Guide to BookBub
BookBub is an online space that helps readers discover new books through personalized recommendations and daily deals. It’s a great tool for indie authors because it connects their books with a huge audience of avid readers who are always on the lookout for their next favorite read. In this blog post, we’ll explore a comprehensive guide on how to market your book on BookBub, leveraging its features to maximize your book’s success.
How to Track Your Book Sales Metrics
Tracking your book sales is essential to understanding which strategies are working and where you need to adjust your marketing efforts. Here are some key platforms to try and metrics to watch.
How To Use Instagram Analytics To Maximize Your Book Marketing
As an author, Instagram is one of the best platforms to engage with your readers, grow your audience, and build your author brand. But how do you know if your strategy is working? That’s where Instagram analytics comes into play.
11 Reasons Why You Should Start an Author Blog
Here are 11 compelling reasons why starting an author blog can be a game-changer for reaching new readers and growing your platform.
Our Services Explained: Why Pacific & Court Stands Out
From securing high-profile interviews to placing feature stories in top-tier media, our goal is to build brand awareness and increase visibility in ways that create impact and drive results.