Pacific & Court can tailor a publicity and marketing plan for any book you are looking to promote. Read through our suite of services below and decide what your priorities might be. Then contact us and we’ll set up a free consultation to discuss options and different strategies. You can also download a more detailed description of the services we offer by clicking on the link below.
Strategic, Tailored Publicity Campaigns
Pacific & Court offers full-service customized publicity campaigns to reflect the goals and needs of the author and the book. We craft tailored publicity plans for all genres of books, including non-fiction, fiction, business, children’s books, self-help, self-published, etc. Our strategic campaigns target national and local media, including print, online and broadcast outlets, to secure impactful coverage.
- Digital media
Signing and Events
Social Media Management
Social Media Advertising
As proven experts in publishing, promoting, and marketing bestselling books, P&C can help your publishing and marketing team build and execute a strategy to improve the way your company reaches new audiences and sells books online.
- Digital advertising strategy, testing and analysis
- Building and optimizing email newsletters
- Google Analytics and Google Tag Manager deployment, reporting and analysis
- Earning money through affiliate accounts
- SEO and website optimization
- Amazon Advertising strategies and best practices
- Book metadata optimization for organic search
- Building and operating a D2C store (using Shopify)
Latest from the Blog
If you’re a first-time author, you’re probably wondering how to get the word out about your book. Book publicity and marketing can be a daunting task, but it doesn’t have to be. Here are five dos and three don’ts to help you get started! Dos: Have a Web presence. In today’s world, it’s essential for…
Book publicity campaigns are a great way to get the word out about your book and generate interest from potential readers. However, there are some key differences between fiction and nonfiction book PR campaigns that you should be aware of. Different Types of PR Hits For fiction books, the goal of a PR campaign is…
Social media gives authors a chance to connect with readers and promote their books. But with so many different platforms and types of posts to choose from, it can be hard to know where to start and what type of content to create. Here are 15 types of social media posts you can create and…