Pacific & Court can tailor a publicity and marketing plan for any book you are looking to promote. Read through our suite of services below and decide what your priorities might be. Then contact us and we’ll set up a free consultation to discuss options and different strategies. You can also download a more detailed description of the services we offer by clicking on the link below.
Strategic, Tailored Publicity Campaigns
Pacific & Court offers full-service customized publicity campaigns to reflect the goals and needs of the author and the book. We craft tailored publicity plans for all genres of books, including non-fiction, fiction, business, children’s books, self-help, self-published, etc. Our strategic campaigns target national and local media, including print, online and broadcast outlets, to secure impactful coverage.
- Digital media
Signing and Events
Social Media Management
Social Media Advertising
Co-founder Keith Riegert, Publisher at Ulysses Press and instructor at NYU’s Center for Publishing, can help your publishing and marketing team build and execute a strategy for improving the way your company reaches new audiences and sells books online.
- Digital advertising strategy, testing and analysis
- Building and optimizing email newsletters
- Google Analytics and Google Tag Manager deployment, reporting and analysis
- Earning money through affiliate accounts
- SEO and website optimization
- Amazon Advertising strategies and best practices
- Book metadata optimization for organic search
- Building and operating a D2C store (using Shopify)
Latest from the Blog
Promoting and marketing non-fiction books is a different experience compared to other genres of books. Here are some tips to get you started. Write, write, write. Whether you’re sharing your expertise on social media or drafting op-eds and bylined articles for placement, get your name out there. On social, use hashtags that are popular within your industry.Continue reading “Four Tips to Promote and Market Your Non-Fiction Book”
So, you’ve finally done it. You’ve written your book – congratulations! Now what do you do? We sat down with Casie Vogel, the director of editorial and acquisitions of independent publisher, Ulysses Press, to ask her some questions you may have about publishing. Here’s Publishing 101. Introduce yourself! My name is Casie Vogel, and I’mContinue reading “Publishing 101: An Interview with an Acquisition Editor”
Interested in getting publicity for your book, but don’t know where to start? Look no further! We sat down with Pacific & Court President, Kourtney Jason, to ask your burning questions. Here’s Publicity 101! — Introduce yourself! Hi! I’m Kourtney Jason, and I’m the president and co-founder of Pacific & Court. I have more thanContinue reading “Publicity 101: An Interview with a Publicist”