Powerful Social Media Commenting Tips for Authors and Indie Publishers

Thoughtful engagement can foster meaningful relationships and increase visibility without feeling overly promotional. Here are best practices to help both authors and publishers navigate social media engagement effectively.

Breaking Into BookTok: 4 Tips for Going Viral

BookTok has become one of the hottest places for authors to promote their books, with viral videos often translating into huge sales boosts. Look no further than the resurgence of Colleen Hoover. If you’re an author looking to break into this thriving community, here are 4 tips to make the next viral video.